Good writing is clear, concise, complete, and clever.

It engages and connects with the reader.

Good writing clearly delivers the intended message by drawing the reader in. It’s writing the reader wants to read, not merely words they have to read. It's fun to read!

Writing should wake people up, not put them to sleep. Good writing enlightens and excites the mind of the reader, making your product, service, or idea shine.

Based in Cleveland, Ohio, CleverSmith™ will create sparkling text that tantalizes, attracts, and energizes the reader; writing that satisfies in an informative and entertaining way. And that moves your reader (customer, patron, contributor) to action.

CleverSmith™ Writing is all about good writing, whether for print or online. When you need carefully crafted writing that is sure to get your message across, contact Stephen@CleverSmith.com.

Whether you call it content, copy, messaging, or whatever, it's all writing. If the writing's rotten, then your message is lost. If it's online, even the best SEO (Search Engine Optimization) in the world won't help. SEO may bring people to your site, but it won't keep them there, let alone convince them to engage with your company or organization.

If the words don't make sense because the writing isn't effective, your reader will move on. They will click away from your website and toss your brochures in the trash

Everyone believes they can write. But most can't write well. Let me provide writing that will un-bland your news release, technical material, web pages, brochure, newsletter, marketing collateral – all things written.

Don't settle for boring when you can have brilliant.

Contact me today!